Author: Argiro Papazisi

Two-thirds of business decision-makers now use TikTok to discover products and services. That fact alone should make you rethink the TikTok algorithm B2B 2026 playbook.

Email marketing automation is the quiet workhorse behind every agency that scales without burning out. Our client roster ranges from solo creators to seven-figure brands, and the pattern repeats.

Cold email outreach is sending a short, targeted message to a stranger to start a business conversation. The goal is one small next step, usually a meeting.

In May 2026, some publishers have lost up to 70% of their organic traffic in a single year. Indeed, the cause is not a new algorithm or a Google penalty.

A client asked us why their influencer campaign worked but the sales dashboard showed nothing. This is the gap most brands hit when chasing influencer marketing ROI without a real measurement system.

Last week, our team ran a client kickoff in 47 minutes that used to take 4 hours. ChatGPT marketing agencies 2026 now treat that gap as the norm, not a one-time win.

A personal brand for founders is the public reputation a founder builds around their voice, values, and work. In May 2026, that reputation drives most of the high-ticket deals we close at Growth of Influence.

A CEO we work with asked us a sharp question last week. “Should I move my full social budget from LinkedIn to Threads in 2026?”

Last month, a client came to us with a problem. They were spending $40,000 per month on ads.

Last quarter we watched a 5-person marketing team ship 14 campaigns in one week. The same team used to ship 3.